Typographical Error: Giving Not Goving

 

Background

Daddy Freeze is a retired broadcaster and former radio host who has switched into a fiery content creator and social commentator. He has over 150,000 subscribers on YouTube. This particular video discusses the mysteries of the spiritual realm and the potential consequences of disregarding the existence of this supernatural plane.





My Comments

This was an avoidable typographical error. A little bit of caution and attention would help a content creator sidestep these kinds of embarrassing mistakes. While Daddy Freeze is not a habitual bad speller, reliance on an app with an effective spellchecker would have easily prevented this unnecessary gaffe. The fact that these kinds of errors are so widespread on YouTube and social media, in general, reemphasizes the importance of double-checking written work before it is published online.

This requires a blend of discipline, attentiveness and vigilance. Spelling gaffes leave a lasting impression on members of your audience – at least the insightful ones.



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